Now, AI isn’t exactly brand new granted, but more and more information is being shared around how to optimise your content to appear in AI. From Shopify’s openAI Partnership to Google’s AI mode in the UK, we have been covering a lot of AI topics in the last 2 months and we have been seeing results.
When using Google Search Console and filtering searches we appear for to “AI” we hadn’t seen a single click 6 weeks ago but since including AI in our blogs we have since seen 25 clicks through to our articles with a bit of help from Hotjar we’re also able to see these users are reading and interacting with the content.
Now, these 25 clicks may seem like a drop in the ocean from the over 5,000 impressions we had during the same time, but like we all know, anything that is SEO related takes time to embed and for Google to see our content is relevant and rank us even higher for it.
The best part of all of this, our article “Google AI Mode Explained: UK Release Dates, Key Features & SEO Tips” is referenced in the AI Overview in Search Engines when people Google “What is Google AI” how more relevant could this content be!
We haven’t stopped there, we have been working hard implementing these new findings across our clients as well. Shopping habits are changing and more and more people are using ChatGPT to help they find the perfect outfit which is why we registered one of our Shopfity Clients in the fashion industry following Shopify’s partnership with OpenAI news and they are seeing results with OpenAI now being a source of traffic to their e-commerce website.
Looking for a marketing agency that stays at the forefront of new trends and best practices for getting your business shown in Search? Give us a call at FUZE Agency.
01206 803999
