Essex flooring outlet website on a laptop device

Essex Flooring Outlet

Unlocking National Growth For A Local Retail Store

Essex Flooring Outlet, a renowned flooring company catering to both domestic and commercial clients, had established a strong presence in Colchester through its physical store. However, recognising the potential for national expansion, they sought to establish an online presence. They turned to FUZE Agency for expertise in navigating the digital landscape.

Essex flooring outlet website on a mobile phone device

Capabilities involved

  • Website Design
  • Website Development


Recognising the power and versatility of a Shopify website, we developed a comprehensive website tailored to their needs. The new platform not only showcased its diverse range of flooring solutions but also prioritised user experience to drive engagement and conversions. This included adding a custom calculator function which empowered customers to effortlessly determine the precise amount of flooring required based on their unique specifications, enhancing convenience and satisfaction.


With Shopify's robust features, Essex Flooring Outlet gained the ability to sell their products across various channels, including its website, popular marketplaces, social media platforms, and even through physical retail outlets. Seamless integration of inventory and customer data ensured streamlined management, empowering the team to focus on delivering exceptional service. With a robust online presence and optimised multichannel selling capabilities, they are poised for continued success and growth in the digital age. Evolving from a local business to a digital powerhouse.